{"id":4982,"date":"2023-02-13T11:16:55","date_gmt":"2023-02-13T11:16:55","guid":{"rendered":"https:\/\/esinstitute.com\/?page_id=4982"},"modified":"2023-02-13T11:16:59","modified_gmt":"2023-02-13T11:16:59","slug":"certification-fine-print","status":"publish","type":"page","link":"https:\/\/esinstitute.com\/certification-fine-print\/","title":{"rendered":"Certification Fine Print"},"content":{"rendered":"<section class=\"block-section heading heading--green alignfull\" style=\"--top_space: 4.375rem; --bottom_space: 3.75rem;\">\r\n\t<div class=\"grid-container\">\r\n\t\t<div class=\"grid-x\">\r\n\t\t\t<div class=\"cell small-12\">\r\n\t\t\t\t<div class=\"heading__title\"><h1>About ESI Certification<\/h1>\n<p>ESI\u2019s Growth+ provides an immersive learning experience that develops the sales skills that employers are looking for today \u2013 online and applied on the job in real time<\/p>\n<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/section>\n\n\n<p><\/p>\n\n\n<section class=\"grey-box block-section alignfull\">\r\n\t\t\t<div class=\"grey-box__title\">\r\n\t\t\t<div class=\"grid-container\">\r\n\t\t\t\t<div class=\"grid-x\">\r\n\t\t\t\t\t<div class=\"cell small-12\">\r\n\t\t\t\t\t\t<p>ESI\u2019s stackable credential model provides certification milestones learners achieve as they complete eight separate units of learning. Each certification milestone is an upgrade of and replaces the previous certification issued.<\/p>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t\t\t<div class=\"grey-box__content\">\r\n\t\t\t<div class=\"grid-container\">\r\n\t\t\t\t<div class=\"grid-x\">\r\n\t\t\t\t\t<div class=\"cell small-12\">\r\n\t\t\t\t\t\t<h2>Certification Milestones<\/h2>\n<ul>\n<li>Micro Credential in Entrepreneurial Sales: requires the completion of any two of the available eight units<\/li>\n<li>Certificate in Entrepreneurial Sales: requires the completion of any four of the available eight units<\/li>\n<li>Professional Certificate in Entrepreneurial Sales: requires the completion of any six of the available units<\/li>\n<li>Professional Diploma in Entrepreneurial Sales: requires the completion of all eight of the available eight units.<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4985\" src=\"https:\/\/esinstitute.com\/wp-content\/uploads\/2023\/02\/Picture1.png\" alt=\"\" width=\"602\" height=\"241\" srcset=\"https:\/\/esinstitute.com\/wp-content\/uploads\/2023\/02\/Picture1.png 602w, https:\/\/esinstitute.com\/wp-content\/uploads\/2023\/02\/Picture1-300x120.png 300w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>The Professional Diploma has been credit rated by Glasgow Caledonian University (GCU) at 20 academic credits on the Scottish Credit &amp; Qualifications Framework (SCQF) at Level 8. It is issued by ESI (<a href=\"http:\/\/www.esinstitute.com\">www.esinstitute.com<\/a>). The credit points show how much learning is involved in achieving a qualification and this credit rating equates to over 200 notional hours of learning.<\/p>\n<p>Learning includes core online instruction materials; an experimental mode where learners can reflect and test the concepts they have learned in their own working context; and a wide range of devices and exercises to drive real time on-the-job application of what they have learned. Learning is assessed and behavioural change is recorded via a number of artefacts.<\/p>\n<p>Artefacts are submitted by participants for each unit, and these are assessed by ESI. The artefacts include:<\/p>\n<ul>\n<li><strong>Portfolios of Work <\/strong>in response to learning activities and work-based exercises.<\/li>\n<li><strong>Business Impact Statements <\/strong>which are guided reflections on the results generated by the real-world application of what they have learned.<\/li>\n<\/ul>\n<p>ESI\u2019s assessment rubric has been approved by its accreditation partner, GCU, and is subject to an annual audit performed by GCU.<\/p>\n<h2><\/h2>\n<h2>Unit Descriptors<\/h2>\n<p>Following are the eight units and the learning outcomes of each.<\/p>\n<h3>Fundamentals<\/h3>\n<ul>\n<li>Identify what you need to focus on in order to achieve improved sales results.<\/li>\n<li>Recognise the entrepreneurial environment factors that will impact your sales performance.<\/li>\n<\/ul>\n<h3>Business Issue<\/h3>\n<ul>\n<li>Evaluate and validate your understanding of why a (your) business exists.<\/li>\n<li>Translate information you&#8217;re exposed to as a salesperson all day into credible market intelligence for your business.<\/li>\n<li>Be aware of what it means to have personal credibility as a salesperson (and why it matters).<\/li>\n<li>Collaborate with your business to achieve better sales results, for yourself and for your business.<\/li>\n<\/ul>\n<h3>Customer<\/h3>\n<ul>\n<li>Evaluate the degree to which you understand the prospect&#8217;s buying cycle -when and whether they are likely to do a deal with you.<\/li>\n<li>Appreciate that there are seen and unseen motivations &amp; related risks to a deal closing -individual motivations as well as institution motivations.<\/li>\n<li>Ask better questions to help your prospects clearly articulate and explain their business issue, context and deal expectations.<\/li>\n<\/ul>\n<h3>Transparency<\/h3>\n<ul>\n<li>Test and validate your understanding of the likelihood, quantum and timing of a deal.<\/li>\n<li>Appreciate that alignment between you and the prospect about the likelihood, quantum and timing of a deal is built on transparency at any given moment.<\/li>\n<li>Drive collaboration and partnership with the prospect and likely multiple stakeholders and recognise that this takes time and effort.<\/li>\n<\/ul>\n<h3>Efficiency<\/h3>\n<ul>\n<li>Appreciate the much-overlooked importance of time to closing a sale.<\/li>\n<li>Manage the impact different aspects of time have on the timing of a sale.<\/li>\n<li>Spend the right amount of time to achieve the required result -replicating the most direct route to a sale.<\/li>\n<\/ul>\n<h3>Results<\/h3>\n<ul>\n<li>Understand that high-performance selling means that every sales activity has an expected result.<\/li>\n<li>Implement a results-focused approach to achieving sales goals.<\/li>\n<li>Deliver other valuable, or non-financial, deliverables to the business in the course of doing your work.<\/li>\n<\/ul>\n<h3>Attitude<\/h3>\n<ul>\n<li>Have an honest and delusion-free relationship with yourself.<\/li>\n<li>Be persistent, overcome adversity, stay motivated and resilient -because delivering high performance in Entrepreneurial Sales is hard.<\/li>\n<\/ul>\n<h3>High Performance<\/h3>\n<ul>\n<li>Be professional and responsive to the B2B sales environment where businesses are selling to businesses.<\/li>\n<li>Invest time and effort in constantly developing and honing a range of skills and talents necessary for Entrepreneurial Sales.<\/li>\n<li>Respond to the fact that a business that has aspirations to grow must constantly learn and respond to the market reality. As must you.<\/li>\n<\/ul>\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/section>\r\n","protected":false},"excerpt":{"rendered":"<p>ESI\u2019s stackable credential model provides certification milestones learners achieve as they complete eight separate units of learning. Each certification milestone is an upgrade of and replaces the previous certification issued.<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Certification Fine Print - ESI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esinstitute.com\/certification-fine-print\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Certification Fine Print - ESI\" \/>\n<meta property=\"og:description\" content=\"ESI\u2019s stackable credential model provides certification milestones learners achieve as they complete eight separate units of learning. Each certification milestone is an upgrade of and replaces the previous certification issued.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/esinstitute.com\/certification-fine-print\/\" \/>\n<meta property=\"og:site_name\" content=\"ESI\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-13T11:16:59+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/esinstitute.com\/certification-fine-print\/\",\"url\":\"https:\/\/esinstitute.com\/certification-fine-print\/\",\"name\":\"Certification Fine Print - ESI\",\"isPartOf\":{\"@id\":\"https:\/\/esinstitute.com\/#website\"},\"datePublished\":\"2023-02-13T11:16:55+00:00\",\"dateModified\":\"2023-02-13T11:16:59+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/esinstitute.com\/certification-fine-print\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/esinstitute.com\/certification-fine-print\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/esinstitute.com\/certification-fine-print\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/esinstitute.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Certification Fine Print\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/esinstitute.com\/#website\",\"url\":\"https:\/\/esinstitute.com\/\",\"name\":\"ESI\",\"description\":\"Setting the global standard in Professional Sales\",\"publisher\":{\"@id\":\"https:\/\/esinstitute.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/esinstitute.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/esinstitute.com\/#organization\",\"name\":\"ESI\",\"url\":\"https:\/\/esinstitute.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg\",\"contentUrl\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg\",\"caption\":\"ESI\"},\"image\":{\"@id\":\"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Certification Fine Print - ESI","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/esinstitute.com\/certification-fine-print\/","og_locale":"en_US","og_type":"article","og_title":"Certification Fine Print - ESI","og_description":"ESI\u2019s stackable credential model provides certification milestones learners achieve as they complete eight separate units of learning. Each certification milestone is an upgrade of and replaces the previous certification issued.","og_url":"https:\/\/esinstitute.com\/certification-fine-print\/","og_site_name":"ESI","article_modified_time":"2023-02-13T11:16:59+00:00","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/esinstitute.com\/certification-fine-print\/","url":"https:\/\/esinstitute.com\/certification-fine-print\/","name":"Certification Fine Print - ESI","isPartOf":{"@id":"https:\/\/esinstitute.com\/#website"},"datePublished":"2023-02-13T11:16:55+00:00","dateModified":"2023-02-13T11:16:59+00:00","breadcrumb":{"@id":"https:\/\/esinstitute.com\/certification-fine-print\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/esinstitute.com\/certification-fine-print\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/esinstitute.com\/certification-fine-print\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/esinstitute.com\/"},{"@type":"ListItem","position":2,"name":"Certification Fine Print"}]},{"@type":"WebSite","@id":"https:\/\/esinstitute.com\/#website","url":"https:\/\/esinstitute.com\/","name":"ESI","description":"Setting the global standard in Professional Sales","publisher":{"@id":"https:\/\/esinstitute.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/esinstitute.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/esinstitute.com\/#organization","name":"ESI","url":"https:\/\/esinstitute.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/","url":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg","contentUrl":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg","caption":"ESI"},"image":{"@id":"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/pages\/4982"}],"collection":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/comments?post=4982"}],"version-history":[{"count":9,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/pages\/4982\/revisions"}],"predecessor-version":[{"id":4992,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/pages\/4982\/revisions\/4992"}],"wp:attachment":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/media?parent=4982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}