{"id":4323,"date":"2022-11-09T16:37:03","date_gmt":"2022-11-09T16:37:03","guid":{"rendered":"https:\/\/esinstitute.com\/?p=4323"},"modified":"2024-04-02T14:53:17","modified_gmt":"2024-04-02T14:53:17","slug":"how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution","status":"publish","type":"post","link":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/","title":{"rendered":"How is sales training and development changing to keep up with generational evolution"},"content":{"rendered":"<section class=\"single-news block-section alignfull\">\r\n    <div class=\"grid-container\">\r\n        <div class=\"grid-x\">\r\n\t\t\t                <div class=\"cell small-12\">\r\n                    <div class=\"single-news__title\">\r\n\t\t\t\t\t\t<h1><strong>Are we all getting confused by the difference between content &amp; learning?<\/strong><\/h1>\n<h1><\/h1>\n                    <\/div>\r\n                    <div class=\"single-news__author\">\r\n<!--\t\t\t\t\t\t--><!--\t\t\t\t\t\t\t--><!--\t\t\t\t\t\t-->                    <\/div>\r\n                    <div class=\"single-news__position\">\r\n                        <!--\t\t\t\t\t\t-->                        <!--\t\t\t\t\t\t\t-->                        <!--\t\t\t\t\t\t-->                    <\/div>\r\n                    <div class=\"rel-wrap\">\r\n                        <div class=\"single-news__main\">\r\n                            <div class=\"single-news__featured hide-for-large\">\r\n                                <img decoding=\"async\" src=\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png\" alt=\"How is sales training and development changing to keep up with generational evolution\">\r\n                            <\/div>\r\n                            <div class=\"single-news__float hide-for-small show-for-large\">\r\n                                <div class=\"single-news__featured\">\r\n                                    <img decoding=\"async\" src=\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png\" alt=\"How is sales training and development changing to keep up with generational evolution\">\r\n                                <\/div>\r\n\t\t\t\t\t\t\t\t<h6 class=\"hide\">Share:<\/h6>\n<ul class=\"share-links flex-container\">\n\t<li>\n\t\t<strong>Share this<\/strong>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fesinstitute.com%2Fblog-post%2Fhow-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution%2F\"\n\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-facebook-f\"><\/span><\/a>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"https:\/\/www.linkedin.com\/cws\/share?url=https%3A%2F%2Fesinstitute.com%2Fblog-post%2Fhow-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution%2F\"\n\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-linkedin-in\"><\/span><\/a>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fesinstitute.com%2Fblog-post%2Fhow-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution%2F&#038;text=How+is+sales+training+and+development+changing+to+keep+up+with+generational+evolution\"\n\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-twitter\"><\/span><\/a>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"#\"\n\t\t   class=\"share-links__link js-copy-link\" target=\"_blank\"><span class=\"fa fa-link\"><\/span><\/a>\n\t<\/li>\n<!--\t<li class=\"share-links__item\">-->\n<!--\t\t<a href=\"--><!--\"-->\n<!--\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-tumblr\"><\/span><\/a>-->\n<!--\t<\/li>-->\n<!--\t<li class=\"share-links__item\">-->\n<!--\t\t<a href=\"--><!--\"-->\n<!--\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-reddit\"><\/span><\/a>-->\n<!--\t<\/li>-->\n<!--\t--><!--\t\t<li class=\"share-links__item\">-->\n<!--\t\t\t<a href=\"--><!--\"-->\n<!--\t\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-pinterest-p\"><\/span><\/a>-->\n<!--\t\t<\/li>-->\n<!--\t--><\/ul>                            <\/div>\r\n\r\n                            <div class=\"grid-x\">\r\n                                <div class=\"cell small-12 medium-shrink align-self-middle\">\r\n\t\t\t\t\t\t\t\t\t                                        <div class=\"single-news__types\">\r\n\t\t\t\t\t\t\t\t\t\t\tNews                                        <\/div>\r\n\t\t\t\t\t\t\t\t\t                                <\/div>\r\n                                <div class=\"cell small-12 medium-auto align-self-middle\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                            <div class=\"cat-label\"\r\n                                                 style=\"--color: \">\r\n\t\t\t\t\t\t\t\t\t\t\t\tBlog Post                                            <\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                <\/div>\r\n                            <\/div>\r\n\r\n\t\t\t\t\t\t\t<h4>\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019<\/h4>\n<p>What a statement! Many thanks to the team at EdTechX [<a href=\"https:\/\/hello.edtechxeurope.com\/the-power-of-standing-out-in-a-sea-of-sameness?utm_campaign=EdTechX%20Stories&amp;utm_medium=email&amp;_hsmi=230500957&amp;_hsenc=p2ANqtz-9DUU_MjIBxy1CU4w40h_Oqtj1554TsHzuYx3dYv5xlX2k9V2KwklgwCrodewW1bCKthGO6M-Ilmd_bAXluCEllpXvy2w&amp;utm_content=230502802&amp;utm_source=hs_email\">The Power of Standing Out in a Sea of Sameness (edtechxeurope.com)<\/a>] for bringing it to our attention and, especially, to Matthew Tower [<a href=\"https:\/\/matthewtower.substack.com\/p\/edtech-thoughts-66-612?utm_campaign=X%20Report&amp;utm_source=hs_email&amp;utm_medium=email&amp;utm_content=230500957&amp;_hsenc=p2ANqtz-_cbXXqiwlKpwesUO7QTv8MmIvH53zmDbRjtoWJArnfRt4DQVfJF6OStF_H8cDnZS7exwNT5Cve_Z_JeHnXwfg0snhcSA\">EdTech Thoughts 6\/6 &#8211; 6\/12 &#8211; by Matthew Tower (substack.com)<\/a>] for making the observation in the first place.<\/p>\n<p>One part of the community here at ESI was astonished when we read this. The other part? Not so surprised.<\/p>\n<p>Through decades of evolution, our learning technology industry \u2013 from K12 to workforce and beyond &#8211; has struggled on 2 fronts: successfully deploying new technologies in the learning process while at the same time keeping track of rapidly evolving generations of learners: younger, more tech-savvy, more demanding than ever before.<\/p>\n<p>Those twin challenges meet head on in the concept of a Netflix for Education. First off, it is a great, understandable soundbite for investors. Secondly, it might even have a functional educational purpose: a vast ocean of content that self-selects for a new generation of individuals who expect their learning to be consumed like their entertainment.<\/p>\n<p>This desire by an entire industry to keep pace with generational evolution is praiseworthy to say the very least. But, as Jonathan Viner points out, it leads to a \u2018sea of sameness\u2019. Far, far worse \u2013 it doesn\u2019t work!<\/p>\n<h3><strong>Content v Learning<\/strong><\/h3>\n<p>What is really at risk here is the evolution of an industry (&amp; its audience) towards pure content and away from its purpose: learning.<\/p>\n<p>That is not to say there is not great content out there: there is \u2013 and great content is very \u2013 VERY \u2013 hard to produce. But it is only one component of the educational equation. Great content serves some instructional purpose. On its own, however, it is typically insufficient: Great content rarely drives real behavioural change. It rarely drives higher business performance.<\/p>\n<p>This isn\u2019t a criticism \u2013 it is a fact. In the domain of commercial skills \u2013 where ESI lives \u2013 it is simply not possible to learn how to sell through content alone. No library of pure content \u2013 no matter how well curated \u2013 can make someone truly change their behaviours. Real learning does that. Real, deep instructional design that navigates learners through all that content, that makes them reflect and contextualise what they are learning and then drives them to action: to do something new \u2013 to truly change their behaviour. Real learning drives them to improve and to reach higher levels of performance \u2013 whether that is in the school or the workplace.<\/p>\n<p>This discussion parallels the very topical and very live discussion about skills in the workplace. <strong><em>Skills<\/em><\/strong> are very different from <strong><em>knowledge. <\/em><\/strong><em>W<\/em>ith a world cup looming, perhaps we can draw on a more prosaic sporting analogy: content helps me <strong><em>know<\/em><\/strong> how to kick a football. But is of limited use in giving me the <strong><em>skills<\/em><\/strong> to actually do it. Real learning (or coaching in this instance) does that.<\/p>\n<p>Netflix serves an extraordinary purpose in our ever changing and volatile world. So does education. Here at ESI, we\u2019re just not sure the two need to meet quite so frequently.<\/p>\n<p><em>We want to help your salespeople reach their full potential through immersive, readily applicable <a href=\"https:\/\/esinstitute.com\/\">sales training<\/a> and that journey starts with a 30-minute chat.\u00a0<\/em><\/p>\n<p><a class=\"button warning hollow\" href=\"https:\/\/esinstitute.com\/request-a-demo\/\">Start Your ESI Journey<\/a><\/p>\n\r\n                            <div class=\"hide-for-large show-for-small\">\r\n\t\t\t\t\t\t\t\t<h6 class=\"hide\">Share:<\/h6>\n<ul class=\"share-links flex-container\">\n\t<li>\n\t\t<strong>Share this<\/strong>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fesinstitute.com%2Fblog-post%2Fhow-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution%2F\"\n\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-facebook-f\"><\/span><\/a>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"https:\/\/www.linkedin.com\/cws\/share?url=https%3A%2F%2Fesinstitute.com%2Fblog-post%2Fhow-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution%2F\"\n\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-linkedin-in\"><\/span><\/a>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fesinstitute.com%2Fblog-post%2Fhow-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution%2F&#038;text=How+is+sales+training+and+development+changing+to+keep+up+with+generational+evolution\"\n\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-twitter\"><\/span><\/a>\n\t<\/li>\n\t<li class=\"share-links__item\">\n\t\t<a href=\"#\"\n\t\t   class=\"share-links__link js-copy-link\" target=\"_blank\"><span class=\"fa fa-link\"><\/span><\/a>\n\t<\/li>\n<!--\t<li class=\"share-links__item\">-->\n<!--\t\t<a href=\"--><!--\"-->\n<!--\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-tumblr\"><\/span><\/a>-->\n<!--\t<\/li>-->\n<!--\t<li class=\"share-links__item\">-->\n<!--\t\t<a href=\"--><!--\"-->\n<!--\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-reddit\"><\/span><\/a>-->\n<!--\t<\/li>-->\n<!--\t--><!--\t\t<li class=\"share-links__item\">-->\n<!--\t\t\t<a href=\"--><!--\"-->\n<!--\t\t\t   class=\"share-links__link js-share-link\" target=\"_blank\"><span class=\"fab fa-pinterest-p\"><\/span><\/a>-->\n<!--\t\t<\/li>-->\n<!--\t--><\/ul>                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n\t\t\t        <\/div>\r\n    <\/div>\r\n<\/section>\r\n","protected":false},"excerpt":{"rendered":"<p>\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019<\/p>\n","protected":false},"author":8,"featured_media":4328,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"news_type":[16],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How is sales training and development changing to keep up with generational evolution - ESI<\/title>\n<meta name=\"description\" content=\"\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How is sales training and development changing to keep up with generational evolution - ESI\" \/>\n<meta property=\"og:description\" content=\"\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019\" \/>\n<meta property=\"og:url\" content=\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/\" \/>\n<meta property=\"og:site_name\" content=\"ESI\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-09T16:37:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-02T14:53:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png\" \/>\n\t<meta property=\"og:image:width\" content=\"886\" \/>\n\t<meta property=\"og:image:height\" content=\"497\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alan Maguire\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alan Maguire\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/\"},\"author\":{\"name\":\"Alan Maguire\",\"@id\":\"https:\/\/esinstitute.com\/#\/schema\/person\/47df80bf9ce6bb192674290777a3fc5a\"},\"headline\":\"How is sales training and development changing to keep up with generational evolution\",\"datePublished\":\"2022-11-09T16:37:03+00:00\",\"dateModified\":\"2024-04-02T14:53:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/\"},\"wordCount\":13,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/esinstitute.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png\",\"articleSection\":[\"Blog Post\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/\",\"url\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/\",\"name\":\"How is sales training and development changing to keep up with generational evolution - ESI\",\"isPartOf\":{\"@id\":\"https:\/\/esinstitute.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png\",\"datePublished\":\"2022-11-09T16:37:03+00:00\",\"dateModified\":\"2024-04-02T14:53:17+00:00\",\"description\":\"\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019\",\"breadcrumb\":{\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage\",\"url\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png\",\"contentUrl\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png\",\"width\":886,\"height\":497},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/esinstitute.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How is sales training and development changing to keep up with generational evolution\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/esinstitute.com\/#website\",\"url\":\"https:\/\/esinstitute.com\/\",\"name\":\"ESI\",\"description\":\"Setting the global standard in Professional Sales\",\"publisher\":{\"@id\":\"https:\/\/esinstitute.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/esinstitute.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/esinstitute.com\/#organization\",\"name\":\"ESI\",\"url\":\"https:\/\/esinstitute.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg\",\"contentUrl\":\"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg\",\"caption\":\"ESI\"},\"image\":{\"@id\":\"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/esinstitute.com\/#\/schema\/person\/47df80bf9ce6bb192674290777a3fc5a\",\"name\":\"Alan Maguire\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/esinstitute.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/557850c36bc1d9245ec97173d37feff6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/557850c36bc1d9245ec97173d37feff6?s=96&d=mm&r=g\",\"caption\":\"Alan Maguire\"},\"url\":\"https:\/\/esinstitute.com\/author\/amaguire\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How is sales training and development changing to keep up with generational evolution - ESI","description":"\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/","og_locale":"en_US","og_type":"article","og_title":"How is sales training and development changing to keep up with generational evolution - ESI","og_description":"\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019","og_url":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/","og_site_name":"ESI","article_published_time":"2022-11-09T16:37:03+00:00","article_modified_time":"2024-04-02T14:53:17+00:00","og_image":[{"width":886,"height":497,"url":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png","type":"image\/png"}],"author":"Alan Maguire","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Alan Maguire","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#article","isPartOf":{"@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/"},"author":{"name":"Alan Maguire","@id":"https:\/\/esinstitute.com\/#\/schema\/person\/47df80bf9ce6bb192674290777a3fc5a"},"headline":"How is sales training and development changing to keep up with generational evolution","datePublished":"2022-11-09T16:37:03+00:00","dateModified":"2024-04-02T14:53:17+00:00","mainEntityOfPage":{"@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/"},"wordCount":13,"commentCount":0,"publisher":{"@id":"https:\/\/esinstitute.com\/#organization"},"image":{"@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage"},"thumbnailUrl":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png","articleSection":["Blog Post"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/","url":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/","name":"How is sales training and development changing to keep up with generational evolution - ESI","isPartOf":{"@id":"https:\/\/esinstitute.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage"},"image":{"@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage"},"thumbnailUrl":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png","datePublished":"2022-11-09T16:37:03+00:00","dateModified":"2024-04-02T14:53:17+00:00","description":"\u2018There are at least 17 companies currently describing themselves as \u2018the Netflix for Education\u2019!\u2019","breadcrumb":{"@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#primaryimage","url":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png","contentUrl":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/11\/Blog-Post.png","width":886,"height":497},{"@type":"BreadcrumbList","@id":"https:\/\/esinstitute.com\/blog-post\/how-is-sales-training-and-development-changing-to-keep-up-with-generational-evolution\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/esinstitute.com\/"},{"@type":"ListItem","position":2,"name":"How is sales training and development changing to keep up with generational evolution"}]},{"@type":"WebSite","@id":"https:\/\/esinstitute.com\/#website","url":"https:\/\/esinstitute.com\/","name":"ESI","description":"Setting the global standard in Professional Sales","publisher":{"@id":"https:\/\/esinstitute.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/esinstitute.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/esinstitute.com\/#organization","name":"ESI","url":"https:\/\/esinstitute.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/","url":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg","contentUrl":"https:\/\/esinstitute.com\/wp-content\/uploads\/2022\/07\/ESI-Logo.svg","caption":"ESI"},"image":{"@id":"https:\/\/esinstitute.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/esinstitute.com\/#\/schema\/person\/47df80bf9ce6bb192674290777a3fc5a","name":"Alan Maguire","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/esinstitute.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/557850c36bc1d9245ec97173d37feff6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/557850c36bc1d9245ec97173d37feff6?s=96&d=mm&r=g","caption":"Alan Maguire"},"url":"https:\/\/esinstitute.com\/author\/amaguire\/"}]}},"_links":{"self":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/posts\/4323"}],"collection":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/comments?post=4323"}],"version-history":[{"count":10,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/posts\/4323\/revisions"}],"predecessor-version":[{"id":13369,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/posts\/4323\/revisions\/13369"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/media\/4328"}],"wp:attachment":[{"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/media?parent=4323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/categories?post=4323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/tags?post=4323"},{"taxonomy":"news_type","embeddable":true,"href":"https:\/\/esinstitute.com\/wp-json\/wp\/v2\/news_type?post=4323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}